How Social Media Marketing Can Make an Impact on Your Company After you wake up in the morning and while you are having your breakfast and coffee, what do you do? Do you listen to the news? Perhaps you scan through the … Read More
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Social Marketing Strategies
Twitter has removed share counts. What happens now? Notice something different about the Twitter sharing button on your blog or website? On November 20th, Twitter updated the design of its social sharing buttons. The buttons … Read More
What Happens to My Email when I Die? Estate Planning in the Digital Age
Once upon a time, long before Al Gore invented the Internet, when family and friends were tasked with sorting through the belongings of a deceased person, they often had to spend days combing through dusty attics and rickety … Read More
Social Media in Sports
It’s been a triumphant last few weeks in sports. The Miami Heat and Chicago Blackhawks each took home the trophy and the title of being the best in their respective sport. Fans worldwide blew up social media to either … Read More
Twitter No Longer Syncing with LinkedIn
Twitter has ended its two and a half year partnership with LinkedIn to share conversations on both platforms. For users, this means tweets will no longer be displayed on LinkedIn. LinkedIn users will still be able to post … Read More
How Cities Around the World Celebrated Social Media Day
On Saturday, June 30, the world celebrated Social Media Day to pay homage to the digital revolution that has changed the way we communicate. Social Media Day is a global event first introduced by Mashable in 2010 that is now … Read More
June 30 is Social Media Day
Saturday, June 30, 2012 is Mashable’s third annual Social Media Day – dedicated to recognizing the digital revolution. Fourteen US cities and two state governments have officially recognized June 30 is Social Media … Read More
GooglePlus One Year Later
GooglePlus One Year Later. Today marks the one year anniversary of the launch of Google+. On June 28, 2011 Google rolled out its social media platform Google+ to rival Facebook’s dominance in the social media category. … Read More
Facebook Integrates with WordPress to allow Social Publishing
Facebook has integrated with WordPress to offer a new plugin that allows users to share blog content on the social media network with just one click. The plugin can be downloaded on WordPress under the name Facebook for … Read More
Watch Out for Viddy
The popular iOS app Viddy is being called the “Twitter of video” for its 15-second promotional videos that create new opportunities for brands to engage their audiences. The video sharing app made a big impression at the … Read More
Five Common Facebook Marketing Mistakes
Social media marketing is an effective method to interact with your target audience and showcase products and services. Facebook marketing is especially powerful with its 900 million users constantly commenting, liking and … Read More
Facebook Now Offering Mobile-Only Advertising
Facebook first introduced its Sponsored Stories advertisements in January of 2011. Then in December, the social network announced it would bring Sponsored Stories into the News Feed portion of the Facebook home page. These … Read More
Two New Features that Improve Facebook Marketing
On Thursday Facebook rolled out two new features that drastically improve the way companies market their products and services on the social media platform. For starters, Facebook has finally introduced the capability to … Read More
#1 Most Important on Your LinkedIn Profile? Your Picture
Ever wonder what people look at the most on your LinkedIn profile? Many people must have the same question, which prompted TheLadders to conduct a study using an eye tacking technique. In the study, technology was used to … Read More
How Companies Measure Social Media ROI
Companies and their CEOs seem to be increasingly interested in the potential of social media marketing, according to studies conducted this month. A recent IBM study of 1,709 global CEOs found that 16% participate in social … Read More