Improving Search Rankings for Small Businesses Many people believe that simply because they create a website, that site will instantly appear on the first page of search engine results when a potential client searches for a … Read More
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EDITORIAL : Six Ways to Repurpose Content Marketing to Boost ROI
In a recent article, Forbes Magazine discussed how to boost ROI using repurposed content. Too often, great content is forgotten after it’s been published and made its initial buzz. The author suggests updating some content … Read More
PPC in 2022: Trends You Need to Know & Follow
Importance of PPC PPC, also known as pay-per-click advertising, can help your business grow by leaps and bounds. If your goal is to build a successful online presence and reach potential clients in new ways, then PPC is … Read More
Addiction Treatment Marketing: Grow Your Admits in 2022
Developing a Marketing Plan That’s Effective With the new year on the horizon, many addiction treatment facility owners look for ways to reach more clients for the upcoming year. If you have invested little to no money … Read More
4 Ways to Get the Most Out of Your Blogs
Every Blog Should Be a Niche Content marketing should be a significant factor in the overall SEO strategy that you build for your company. The marketing blog content you add to your site will help you get ranked by different … Read More
The Importance of Short-Form Video in Your 2022 Marketing Strategy
What Are Short Form Videos? Social media platforms such as TikTok and Instagram have recently cornered the market on the latest marketing trend; short-form videos. Short-form videos are just that; they are quick videos that … Read More
EDITORIAL: Does Google Give Preference to Content Above the Fold?
Search Engine Journal Recently discussed content shown ‘above the fold’ and reported on Google’s apparent preference for it. Above the fold refers to content that’s visible to users without the need to scroll down. … Read More
How to Improve Your Holiday Social Media Campaigns
Social Media Campaigns for the Holiday Season Did you know that almost half of the consumers are turning to social media to help them to shop for the upcoming holiday season? Seeing how the holidays are fast approaching, now … Read More
EDITORIAL: How To Use Header Tags and H1 Tags for SEO
In a recent post, Semrush highlighted the importance of header tags for SEO. Headers and H1s aren’t just SEO fundamentals; they effectively organize content and make it easier for users to read. As very likely the simplest … Read More
EDITORIAL: Using SEO Data Analytics to Identify Business Gaps
Search Engine Watch recently published an article about how to use SEO analytics to uncover more business opportunities and prevent leads from slipping through cracks. It highlights ways in which data analytics offers … Read More
The Importance of Video Marketing for Addiction Treatment Centers
Video Marketing for Addiction Treatment Centers Slowly but surely, video marketing has become a cornerstone of any solid SEO strategy. While many people place video marketing in a category that is separate and apart from … Read More
Investing in Quality Content for Your Website
Investing In Quality SEO Content Many people mistakenly believe that simply because they have a website with anything written on it, a search engine will instantly notice that site. While it’s true that there was a day and … Read More
EDITORIAL : 16 Call-to-Action Formulas That Make People Want to Click
HubSpot recently published a blog by Neil Patel about “killer calls to action.” If your calls to action aren’t ‘killing it,’ you might benefit from one of the 16 formulas that the author highlights for creating … Read More
SEO and PPC: Digital Marketing Dream Team
How SEO and Paid Search Work Together One of the fantastic aspects of digital marketing involves developing personalized strategies for each industry. When you work with a digital marketing team, you will learn more about … Read More
EDITORIAL: Core Web Vitals : Will Google Give Breaks for Slow Plugins and Apps?
Search Engine Journal posted an article about Google’s willingness to ‘forgive’ some missteps when it comes to core web vitals like loading speed in association with third-party apps. After all, sometimes slow speeds … Read More