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lead generation

4 Tips for Lead Generation

Tips for Generating Leads Lead generation entails a critical marketing component for any business. Regardless of what industry you’re in or how long you’ve been in business, any good business owner will tell you that they are continuously looking for ways to generate leads for their company. In a technology-driven day and age, there are numerous lead generation strategies that

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EDITORIAL: Grow Your Social Media Marketing Company

In a recent article, Forbes Magazine offered some tips for agencies that provide social media management services about how to scale their services. The article highlights the challenges of managing multiple social media campaigns for multiple companies at one time. We’ll explore some of this piece’s key points and provide our take as well. Here is an excerpt from the

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How Googe's Core Updates Can Affect Your Website - Blue Interactive Agency

EDITORIAL: How Google’s Core Updates Can Affect Your Website

Recently, Inc published an article about Google’s core algorithm updates and how they’re affecting businesses, sometimes negatively with a drop in search engine rank. Naturally, this produces a sensation among SEO specialists that is not unlike stepping on a thumbtack. Here, we’ll explore the article’s key points about what businesses should know about this issue and provide our own commentary.

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Using Keyword Research to Optimize Your Addiction Treatment Center Content

Using Keyword Research to Optimize Your Addiction Treatment Center Content

Optimizing Your Addiction Treatment Center with Keyword Research Did you know that the wording that you use on your website can have a direct impact on the search engine optimization for your site? While it’s always important to provide potential clients with information regarding why your addiction treatment center stands out among the rest, if you aren’t using the right

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content marketing

Why Content Marketing Is So Important for Your Business

The Importance of Content Marketing for Your Business When you navigate to a website in any industry, you’re typically looking to learn more about that business and what they have to offer. While eye-catching pictures can help promote these critical aspects of the company, if the site’s content is lacking, a potential client will likely go to another competitor looking

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