{"id":12396,"date":"2020-06-17T19:31:27","date_gmt":"2020-06-17T19:31:27","guid":{"rendered":"https:\/\/www.blueinteractiveagency.com\/?p=12396"},"modified":"2024-03-26T18:53:18","modified_gmt":"2024-03-26T18:53:18","slug":"digital-marketing-checklist-to-meet-your-business-goals","status":"publish","type":"post","link":"https:\/\/blueinteractiveagency.com\/seo-blog\/2020\/06\/digital-marketing-checklist-to-meet-your-business-goals\/","title":{"rendered":"Digital Marketing Checklist to Meet Your Business Goals"},"content":{"rendered":"

\"Digital<\/h2>\n

Tips to Consider When Developing Your Digital Marketing Strategy\u00a0<\/span>\u00a0<\/span><\/h2>\n

An important part of any business should be a comprehensive digital marketing agency<\/a> strategy plan. Here are a few tips that you should keep in mind that can help your business grow in the digital market to reach new customers and stay connected with current ones. <\/span>\u00a0<\/span><\/p>\n

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Up\u00a0To\u00a0Date Website\u00a0<\/span>\u00a0<\/span><\/h3>\n

Regardless of what industry you\u2019re in, people are looking to the internet to shop for your products and services. It\u2019s imperative that you provide potential customers with a website that is informative, easy to read and has links that work.\u00a0<\/span>\u00a0<\/span><\/p>\n

We also recommend that every website include a blog. This section of your site is where your expertise in your field can shine through. Adding a weekly blog to your site shows clients that you are committed to providing them with helpful, current, and relevant information.\u00a0<\/span>\u00a0<\/span><\/p>\n

Great Content\u00a0\u00a0<\/span>\u00a0<\/span><\/h3>\n

Great content is at the heart of all your digital marketing agency<\/a> efforts.\u00a0 Your website, emails, social media posts, blogs and more all rely on unique, engaging, informative content.\u00a0 To create great content, try to think from the perspective of your target market or ideal client.\u00a0 What problems do they have that you can solve?\u00a0 How can you speak to them in a way that will engage them?\u00a0 Anything that you include on your website or in an e-mail to a client should be well thought out and informative. <\/span>\u00a0<\/span><\/p>\n

Take advantage of social media\u00a0<\/span>\u00a0<\/span><\/h3>\n

It is undeniable that people spend a lot of time on social media these days and it is certainly something that every business should use to increase their visibility and level of engagement with clients.\u00a0 Which social media platforms you choose to focus on should be determined by where your clients are.\u00a0 Facebook is a great place to start.\u00a0 If your business features lots of great images then Instagram might be the ideal place to showcase those.\u00a0 If your business relies on connecting with other professionals, LinkedIn is a great option.\u00a0 There are lots of social platforms to choose from.\u00a0 Some of the most popular include:<\/span>\u00a0<\/span><\/p>\n

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  • Facebook\u00a0<\/span>\u00a0<\/span><\/li>\n
  • Instagram\u00a0<\/span>\u00a0<\/span><\/li>\n
  • Twitter\u00a0<\/span>\u00a0<\/span><\/li>\n
  • LinkedIn<\/span>\u00a0<\/span><\/li>\n<\/ul>\n

    We recommend that you post to your social media accounts two to three times per week to stay top of mind and keep your audience engaged.\u00a0<\/span>\u00a0<\/span><\/p>\n

    Paid Search<\/span>\u00a0<\/span><\/h3>\n

    Buying ads on Google, or any other platform, allows your business to rank right at the top of the search engine results page.\u00a0 Google ads also allow you to target your specific audience so your ads only show to the people who are most likely and convert to become customers.\u00a0\u00a0<\/span>\u00a0<\/span><\/p>\n

    Keep in mind that you can also pay for ad space on social media which broadens the range of clients that you can attract on any given day.\u00a0\u00a0<\/span>\u00a0<\/span><\/p>\n

    Weekly e-mail blasts\u00a0<\/span>\u00a0<\/span><\/h3>\n

    Staying in continuous communication with clients is key to not only growing but maintaining your business. You should try to create an enticing e-mail blast at least once a week that you can send to your clients so they are kept up to date about your business or the latest news in your field.\u00a0<\/span>Whether you use the e-mail strategy to promote your latest blog or you use it to provide your clients with information, you should work on putting together an\u00a0<\/span>eye-catching<\/span>\u00a0e-mail that will not immediately be moved over into the trash folder.\u00a0<\/span>\u00a0<\/span><\/p>\n

    Call the marketing experts\u00a0<\/span>\u00a0<\/span><\/h3>\n

    We understand that promoting your business online is time consuming. At Blue we live by the moto, \u201cyou know your business, we know marketing\u201d. We work closely with clients to create a comprehensive digital marketing agency<\/a> campaign that meets the unique needs of each business. Our team takes the time to answer your questions and address concerns so that you feel confident and at ease in your marketing approach. <\/span>\u00a0<\/span><\/p>\n

    Contact<\/a><\/span> Blue Interactive Agency today at <\/span>954-779-2801<\/span><\/a> to learn how we can help your business grow\u00a0\u00a0<\/span><\/strong><\/p>\n