{"id":12224,"date":"2018-03-08T00:00:00","date_gmt":"2018-03-08T00:00:00","guid":{"rendered":"http:\/\/blueinteractiveagency.com\/5-seo-marketing-ideas-to-try-this-year\/"},"modified":"2023-09-13T09:41:03","modified_gmt":"2023-09-13T09:41:03","slug":"5-seo-marketing-ideas-to-try-this-year","status":"publish","type":"post","link":"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/","title":{"rendered":"5 SEO Marketing Ideas to Try This Year"},"content":{"rendered":"<h2><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-5742 size-full\" title=\"seo marketing ideas\" src=\"https:\/\/blueinteractiveagency.com\/wp-content\/uploads\/2020\/05\/seo-marketing-ideas.jpg\" alt=\"seo marketing ideas\" width=\"1000\" height=\"667\" \/>Our top SEO marketing tips to help you gain a higher rank<\/h2>\n<p>Are you committed to gaining the highest possible Google ranking this year? Of course you are! It\u2019s no secret that the companies with the highest Google ranking receive the most traffic and best leads. What is not so well known is that there is no single SEO marketing strategy that will get every company a high ranking. One business may have great success with an SEO strategy that falls flat for another business. The businesses with the highest rankings typically have tried several SEO marketing ideas before they found the one that clicks for them. To help your business gain the highest possible Google ranking, we\u2018ve identified 5 <a href=\"https:\/\/blueinteractiveagency.com\/seo-blog\/2016\/03\/6-tips-improve-google-search-ranking\/\" target=\"_blank\" rel=\"noopener\">SEO marketing ideas<\/a> you should try this year. Put each one to the test to see what works best for you!<!--more--><\/p>\n<h3>SEO Marketing Idea #1: Use A\/B testing to make your SEO marketing more effective<\/h3>\n<p>Everyone in our marketing department agrees that A\/B testing belongs in the top spot of our list of the <a href=\"https:\/\/blueinteractiveagency.com\/seo-blog\/2017\/03\/5-must-read-tips-improving-website-seo\/\" target=\"_blank\" rel=\"noopener\">best SEO tips and tricks<\/a> every business owner needs to know. Because so many factors affect search rank, many business owners aren\u2019t sure which of their SEO strategies are working. They end up investing in SEO marketing ideas without any way to measure their ROI. With A\/B testing, you set up two scenarios that differ in only one aspect.\u00a0\u00a0 This allows you to isolate an SEO element so you can accurately measure its marketing impact. For instance, you can run two versions of a landing page with a PPC ad to see which gets the best response.\u00a0 Every time you try a new SEO marketing idea this year, set up A\/B testing to measure the results.<\/p>\n<h3>SEO Marketing Idea #2: Use social signals to boost rankings<\/h3>\n<p>Many businesses are not aware of the role that social media activity plays in SEO rankings. While it is obvious that sharing a social post that links back to your blog or other content helps distribute your content and drive more traffic to your website, sharing social posts from other companies is also useful.\u00a0 Google considers consistent social signals as a strong indication that your website is active and up to date. Try increasing your social posting for a month to see how it affects your site ranking.<\/p>\n<h3>SEO Marketing Idea #3: Incorporate verbal search keyword phrases<\/h3>\n<p>The way that people search online is changing. Customers are increasingly relying on verbal searches through mobile devices and home assistants such as Alexa or Google Home. Verbal searches look very different from typed queries. They tend to use longer phrases rather than words,use questions in first person, and they tend to get more accurate results. For example, a typed searcher might look for \u201cSEO marketing strategies, \u201c which can bring up very different results from the verbal query, \u201cwhat SEO marketing strategies should I use\u201d. Test these longer verbal search keywords to see how they affect your ranking.<\/p>\n<h3>SEO Marketing Idea #4: Adjust your meta descriptions<\/h3>\n<p>It\u2019s easy to overlook the impact of meta descriptions, but those mini-descriptors often provide the initial impetus for someone to click on your link. Rework the meta descriptions for your webpages, approaching\u00a0 the task as if you were writing a PPC ad that needs to be as compelling as possible.\u00a0 Stack your AMP site against your desktop version and see which your readers prefer.<\/p>\n<h3>SEO Marketing Idea #5: Update your old content<\/h3>\n<p>This is one of our <a href=\"https:\/\/blueinteractiveagency.com\/seo-blog\/2016\/06\/boost-organic-search-ranking\/\" target=\"_blank\" rel=\"noopener\">top SEO tips<\/a> for companies that have a significant backlog of content. Posting high quality content is one of the most effective ways to raise your ranking, but creating new content takes a considerable investment of time (or money). When you update your old pages, Google sees them as recent additions to your site. That can translate to a big boost in rankings since Google gives top ranking to websites that can provide up to date, relevant answers to searches. Updating your old content \u00e7an give your site a big ranking boost without having to create a lot of new content.<\/p>\n<p>For more SEO marketing ideas and tips, you can always turn to <a href=\"https:\/\/blueinteractiveagency.com\/\" target=\"_blank\" rel=\"noopener\">Blue Interactive Agency<\/a>. Our expert marketers can also provide you with a full array of SEO marketing services to improve your search ranking. We offer complete monthly SEO maintenance packages as well as individual SEO services such as keyword analysis, strategic link building services, local SEO services, expert SEO content writing services, and more.<\/p>\n<p><a href=\"https:\/\/blueinteractiveagency.com\/contact\/\" target=\"_blank\" rel=\"noopener\"><strong>Contact<\/strong><\/a><strong> us at Blue Interactive Agency today at <a href=\"tel:9547792801\" target=\"_blank\" rel=\"noopener\">954-779-2801<\/a> for more SEO marketing ideas plus expert SEO services to help your business achieve the high ranking you need to succeed!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our top SEO marketing tips to help you gain a higher rank Are you committed to gaining the highest possible Google ranking this year? Of course you are! It\u2019s no secret that the companies with the highest Google ranking receive the most traffic and best leads. What is not so well known is that there [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":12225,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[51],"tags":[220,221,222],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 SEO Marketing Ideas to Try This Year<\/title>\n<meta name=\"description\" content=\"Stop chasing leads and start focusing on closing new customers. Get specialized leads for brokers in any industry.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 SEO Marketing Ideas to Try This Year\" \/>\n<meta property=\"og:description\" content=\"Stop chasing leads and start focusing on closing new customers. Get specialized leads for brokers in any industry.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/\" \/>\n<meta property=\"og:site_name\" content=\"Blue Interactive Agency\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BlueInteractiveAgency\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-08T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-13T09:41:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blueinteractiveagency.com\/wp-content\/uploads\/2020\/05\/seo-marketing-ideas.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sean d&#039;Oliveira\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@webseomarketing\" \/>\n<meta name=\"twitter:site\" content=\"@webseomarketing\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sean d'Oliveira\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/\"},\"author\":{\"name\":\"Sean d'Oliveira\",\"@id\":\"https:\/\/blueinteractiveagency.com\/#\/schema\/person\/c4146cd508ac3cc82db3af3e444e8a1a\"},\"headline\":\"5 SEO Marketing Ideas to Try This Year\",\"datePublished\":\"2018-03-08T00:00:00+00:00\",\"dateModified\":\"2023-09-13T09:41:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/\"},\"wordCount\":788,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blueinteractiveagency.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blueinteractiveagency.com\/wp-content\/uploads\/2020\/05\/seo-marketing-ideas.jpg\",\"keywords\":[\"best seo tips and tricks\",\"seo marketing ideas\",\"top seo tips\"],\"articleSection\":[\"SEO Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/\",\"url\":\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/\",\"name\":\"5 SEO Marketing Ideas to Try This Year\",\"isPartOf\":{\"@id\":\"https:\/\/blueinteractiveagency.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blueinteractiveagency.com\/seo-blog\/2018\/03\/5-seo-marketing-ideas-to-try-this-year\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blueinteractiveagency.com\/wp-content\/uploads\/2020\/05\/seo-marketing-ideas.jpg\",\"datePublished\":\"2018-03-08T00:00:00+00:00\",\"dateModified\":\"2023-09-13T09:41:03+00:00\",\"description\":\"Stop chasing leads and start focusing on closing new customers. 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