Matt comes to Blue with a wealth of experience on all levels of the digital industry. In his early career he worked for companies such as Clear Channel Interactive, National Datalink and Opt In, Inc. As the digital marketing industry evolved, Matt has also adapted his skill set to include cross-platform plans that have taken his clients to the next level of customer service, return on investment and retention. In his most recent positions, Matt oversaw monthly budgets in excess of $10 million being strategically allocated across multiple digital platforms. Matt’s ability to assess the unique needs of each client and think outside the box for them has allowed a new level of online engagement with an Omni-Channel approach.
As a single father of 3 girls, Matt has undergone rigorous hours of negotiation tactics and has an appreciation for reciprocal communication. In addition, a 9 year relationship that brought 3 more women into his world, including female cats and dogs, has truly honed his strategic approach not just in business.